Author Last Name,
Author First Name,
Pages,
Binding,
Edition,
ISBN 10,
ISBN 13,
Condition,
Publisher,
Date Published,
Specifications
Author Last Name:
Iyengar
Author First Name:
Sheena
Pages:
368
Binding:
Paperback
Edition:
Reprint
ISBN 10:
0446504114
ISBN 13:
9780446504119
Condition:
Used
Publisher:
Grand Central Publishing
Date Published:
3/9/2011
Genre:
Psycology
Description
Every day we make choices. Coke or Pepsi? Save or spend? Stay or go? Whether mundane or life-altering, these choices define us and shape our lives. Sheena Iyengar asks the difficult questions about how and why we choose: Is the desire for choice innate or bound by culture? Why do we sometimes choose against our best interests? How much control do we really have over what we choose? Sheena Iyengar's award-winning research reveals that the answers are surprising and profound. In our world of shifting political and cultural forces, technological revolution, and interconnected commerce, our decisions have far-reaching consequences. Use THE ART OF CHOOSING as your companion and guide for the many challenges ahead.
