Author Last Name,
Author First Name,
Pages,
Binding,
Edition,
ISBN 10,
ISBN 13,
Condition,
Publisher,
Date Published,
Specifications
Author Last Name:
Godin
Author First Name:
Seth
Pages:
145
Binding:
Hardcover
Edition:
1
ISBN 10:
159184021x
ISBN 13:
9781591840213
Condition:
Used
Publisher:
Portfolio
Date Published:
1/1/2003
Genre:
Business
Description
Demonstrates the need for companies to develop innovative products, services, and techniques that consumers will seek out, and provides examples of successful marketers in today's changing economy.
